Thursday, 27 August 2015

Wardrobe Building | 4 Ways to Shop Smarter This Season!

Spend Less, Wear more, Shop Smarter

If you've been following my wardrobe building series, you'll know that I'm a big advocate of fashion minimalism. There's no need to have a sprawling wardrobe when you only wear 20% of it on a regular basis. In fact, it makes me upset to look into a full wardrobe but still feel I have nothing to wear - largely because I'm too lazy to iron - but also because impulse purchase and super trendy pieces are just gathering dust! One way to make sure you don't fall into this trap is not to buy more "basics" but to actually shop smarter.

So how do you do that? Well here are my 6 tips to shopping smarter.

1. Plan plan plan

Plan ahead! This will stop those pesky impulse buys or at least reduce them. I like to have an idea of what it is I want to buy before I hit the shops or log online.

2. Always, Always try and be critical!

If you're shopping on the high street. Try everything on! If you don't have time, just don't buy it and come back when you do have time to try things on. Trying things on will let you really see whether or not something actually suits you, whether that's colour, fit or style. Bonus tip: Even after you buy it keep the tag on, if you can't find anything already in your wardrobe to style it with return it.

3. Inspect the quality

If you are about to part with some hard earned cash make sure what you're buying is worth it. There are several things to look for when ascertaining the quality of a garment. Firstly make sure the stitching is well done, one good tip is to slightly pull the major seams apart and see that the stitching stays secure. Secondly you want to check the feel and weight of the fabric - all fabric is not created equal - polyester can be durable and high quality but high quality polyester will feel very different to cheap Primark polyester. Other places to inspect are buttonholes, zippers and pockets.

4. Versatility

It's the age old tip, can you pair the item with three different pieces in your current wardrobe? Unless you're buying for a specific occasion, your garment must be versatile. Three different looks is a good starting point but that doesn't always work, I always try for a solid two very different looks and then see if I can make variations on these two looks. .

Martha xo

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